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Submitted by: Greg Garner
The ability to reach our customers online is an amazing tool that has become available to us in the last few years. However, the ability to reach our employees online has only just become a prospect that many smaller restaurants and Hospitality businesses are willing to consider. Many large corporations, like JC Penney’s and even the Hospitality king, Carlson, have been doing this for years. It is the perfect way to improve your relationship with the employees that are so valuable to you and your restaurants success.
Reaching Out
One way to reach out to your employee at home is through a company, or even better, a single restaurant newsletter. It is an excellent way to keep the employee informed about fun events, policy changes, or restaurant news. You can take the concept much further than just an informational email, however, and many owners and managers are having great success and fewer sick days or employee turnover because of it.
Fun and Games
With just a little bit of computer shrewdness, or a small investment, your restaurant can run an employee friendly website that is filled with interesting content as well as employment news and policy. Games and contests are extremely popular and the ability to post and see each other’s families or vacations is an attractive prospect for just about everyone. Social networking has made this kind of interaction popular and it is here to stay.
Training and Education
Perhaps the most important aspect of internet interaction between you and your restaurants employees is internet training. For starters, the employee can learn the importance of food inventory, as well as many other aspects of their jobs, like how to earn better tips and first aid safety. Promotions and management training courses have proven to be huge in other markets so why not with restaurants, lounges, and other forms of hospitality?
Scheduling and Tax
Many employees will benefit from being able to see their schedules and tax information online, cutting down on the many human resource questions that employees always have, especially at tax time. Job postings and bidding can be done online and in person as well as the opportunity to cross train for another position. The internet has done a lot to shorten the rift between owner, management, and employee. Making parts of it fun and entertaining can only strengthen the relationship and show the employee that working in the restaurant business is not always a stressful proposition.
Employee Participation and the Bottom Line
The most looked at part of any restaurant run employee-website other than the schedule should be the tips and tricks section. Helpful information on how to handle stress or tips on how to prepare for employee performance reviews is something that benefits everyone from the owner to the latest new employee. You will be pleasantly surprised at how much participation you will find your employees are willing to give to a well thought out employee website. The bottom line, however, is the increase awareness of how the business is run and how the employee can benefit both themselves and the restaurants in which they work with their input and participation in food inventory control and customer satisfaction.
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